Glassnote Music Announces Transformative Strategic Partnership with Kobalt Music
Glassnote Music and Kobalt Music, two of the world’s leading independent music companies, today announced an innovative long-term strategic alliance. Glassnote will leverage Kobalt’s AWAL and its vast digital and traditional distribution expertise to further maximize the opportunities and promotion of Glassnote’s prestigious artist roster and catalog.
Glassnote’s track record of discovering, developing, and cultivating relationships with global artists, including Mumford & Sons, Phoenix, CHVRCHES, Childish Gambino, The Strumbellas, and now Jade Bird, will work in tandem with Kobalt and AWAL’s global marketing, radio promotion, digital and physical distribution, and data analytics platform.
Since its founding in 2007, Glassnote is the proud home and partner of numerous Grammy Award winning artists. Through building a culture of family, Glassnote has been hailed as the “Best Indie Label” by Rolling Stone, “Label of the Year” at the A2IM Libera Awards and the “#1 Independent Label” by Billboard.
AWAL, with local offices around the world, is at the forefront of technology and artist empowerment across the industry working with a collection of the hottest and most well-known independent artists globally, including Lauv, Rex Orange County, Tom Misch, R3HAB, Deadmau5, Freya Ridings, The Wombats, Bruno Major, and more. In 2018, AWAL has charted four records in UK’s Top 10, landed a #2 US radio hit with Lauv’s “I Like Me Better,” and generated billions of streams for its artists.
“It is truly a landmark day in the music industry and for the future of Glassnote as this progressive alliance and relationship with Kobalt becomes a reality,” said Glassnote President & Founder Daniel Glass. “For our artists, it’s the same team and family they have always been a part of, with exciting new additions from a company on the cutting edge of music’s future.”
“We’re writing an important new chapter in the history of the music industry - proving together that it’s possible to break global superstars outside the old system,” said Willard Ahdritz, Founder and CEO of Kobalt Music. “When Lonny, Laurent and I looked at the current landscape of relevant independent labels, Glassnote stood out as an ideal partner, as we both put talent at the center of our business. I’m looking forward to working with Daniel, a real music man, and the Glassnote team.”
AWAL CEO Lonny Olinick added, “After a highly successful year with four top 10 UK records, landing three artists on the U.S. top 50 radio chart, and pushing Lauv over a 1.5 billion streams globally, we couldn’t be more excited to build on that success with Glassnote. This partnership is a testament to our achievements and Glassnote recognizes our global approach and operational ability. With our commitment to breaking and growing artist careers, there’s no limit to what we can achieve together in the future.”
Commenting on the deal, Kobalt Music President and Chief Revenue Officer, Laurent Hubert noted, “Daniel has created one of the greatest independent labels in the world. This strategic partnership pairs two artist-first companies that will open a door for a whole new wave of global artists.”
Kobalt is a music and technology company built for artists, songwriters, publishers and labels as an alternative to the traditional music business model. Kobalt’s commitment to technology, transparency, and creators’ rights has driven tremendous growth year-over-year for the company and its clients. Today, Kobalt’s Music Publishing, Neighbouring Rights, and Recordings/AWAL divisions serve over 25,000 songwriters, 600 publishers, and 20,000 independent artists, including Childish Gambino, Miles Davis, Dave Grohl, Enrique Iglesias, Lauv, Lorde, Zayn Malik, Bob Marley, Marshmello, Max Martin, Paul McCartney, Elvis Presley, The Weeknd, and many more. Kobalt represents on average over 40% of the top 100 songs and albums in both the US and UK.
Kobalt’s global technology platform is uniquely able to track and collect royalties for the billions of micro-payments per song in digital music today. Kobalt offers its clients a variety of services, including creative services, synch & brand partnerships, global licensing management, neighboring rights, works and rights distribution, royalty collection and processing, the Kobalt and AWAL Portals and Apps, YouTube monetization, record release management, digital distribution and marketing. For more information on Kobalt, please contact: firstname.lastname@example.org, or visit us at www.kobaltmusic.com
ABOUT GLASSNOTE MUSIC
Glassnote Music is the proud home to Grammy Award winning Phoenix, Grammy Award winning and multi-platinum selling Mumford & Sons, Grammy-winning and multi-platinum selling Childish Gambino, The Temper Trap, Two Door Cinema Club, GIVERS, Oberhofer, Daughter, Robert DeLong, Half Moon Run, CHVRCHES, Flight Facilities, Secondhand Serenade, Jeremy Messersmith, Dylan Cartlidge, Justin Nozuka, HOLYCHILD, Hamilton Leithauser, Flo Morrissey, Tor Miller, AURORA, Madisen Ward and the Mama Bear, Mansionair, James Hersey, Huntar, The Strumbellas, Lawrence Taylor, snny, Mosa Wild, IDER, William Prince, Jade Bird, The Teskey Brothers, Junius Meyvant, and Baio. Glassnote has been hailed as the “Best Indie Label” by Rolling Stone, “Label of the Year” at the A2IM Libera Awards and the “#1 Independent Label” by Billboard. Most recently Pigeons & Planes described Glassnote as “a powerhouse in the world of indie labels.” UDiscover Music recently named Glassnote, “one of the best indie record labels of all time.