What Millennial Content Consumption Means for the Music Industry

Millennial Music Consumption Kobalt V2

Though Millennials are consuming more content than ever, they're not necessarily loyal or set in their "new ways," particularly when it comes to listening to music.

Welcome to the Hall of Fame: A Look Back at Max Martin’s Greatest Hits

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A look back at some of the greatest Max Martin number 1 chart-toppers of all time in order to celebrate his induction into the Songwriters Hall of Fame. 

2017 Ivor Novello Inspiration Award Goes to Gary Numan


The 2017 recipient of the Ivor Inspiration Award, went to our very own Gary Numan. We are humbled to work with such an array of musical talent, and especially proud when our creators get the recognition they deserve, outside the Kobalt community.

Kobalt at the 2017 Billboard Music Awards

Billboard Music Awards

The 2017 Billboard Music Awards take place on Sunday, May 21st, at 8:00 p.m. ET, on ABC. Quite a few Kobalt clients are in the running for awards this year, and we wanted to be the first to congratulate them on their nomination! See the full list below:

Willard Ahdritz Speaks at Collision: Kobalt’s Plan to Regrow the Music Industry

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Willard sat with The Economist’s Gady Epstein to discuss why the music industry has significantly declined in market size, and how technology has led a massive positive evolution and revival for artists, music companies, and DSPs, alike.